Logo Design

FREQUENTLY ASKED QUESTIONS

Here are some of our most frequently answered logo design questions and answers.

What is your logo design process?

1. Get to know our client’s business.
2. Conduct research focused on the industry, its history, and competitors.
3. Brainstorming on the possible design directions.
4. Sketching and conceptualizing ideas with a pencil and paper.
5. First variation of logos are created.
6. Presentation to our client.
7. Revisions and modifications.
8. Colour choices and variations.
9. Revisions and modifications.
10. Delivery of final files.

Have you done any work in our industry?
Most probably, however the specific industry does not matter as we adapt our skills, research and process around the client’s needs and industry until the problem has been solved.

Why do you charge over R500 for a logo?
There’s a huge difference in terms of quality and service, between working with a R250 logo designer, and a reputable professional design agency such as Website Design Co.

Designing a logo with or without outside support is an iterative and multi-step process that involves consultations, research, brainstorming, sketches, and several design concepts, revisions and much more.

That’s why custom logo packages can wildly range not only in price—from relatively free to hundreds of thousands of dollars—but the amount of time and effort needed to get the job done.

What is the client involvement in the design process?
Each logo design project is a collaborative process between Website Design Co. and the client. We encourage the client to bring in any samples, colour combinations/swatches, and ideas they may have to help us get an idea of style before starting to work with new clients. During the design process, the client is asked to review, provide feedback and revisions.

Do you work with clients locally only?
We have clients locally and internationally! We take pride in our work and our ability to connect with our clients all over the world in achieving their logos.

Do I get an AI/Vector file of my logo once finished?
Yes, you will receive the finalized AI/Vector file, jpeg, and png of your new logo. With these files, your new logo can be used to complete stationery and brand marketing – including but not limited to business card, letterhead, envelopes, brochure design, websites, mailing labels, presentation folders, and any other designs your business may require.

What happens if I require more than the set amount of revisions?
You may have a team or partner which can sometimes lead to more than one vision. At times, you may have ideas that come to mind upon your discussions that come up mid-process. In that case, big changes may occur to the designs we’ve achieved thus far. If you require additional changes or concepts to create beyond the set amount of revisions – we charge an hourly rate of R250 per hour. This will be presented to you upon a discussion of the additional changes/designs requested for approval prior to proceeding those extra hours.

How long does a logo take to complete?
Ultimately, the timeline for completion depends on the feedback and communication. Our logo design process is both collaborative and creative which does take time but that’s only because your vision is important to us and achieving what you will be proud of as your new logo. That being said, our average logo design takes between 2-3 weeks from start to finish.

Will I own my logo once it’s done?
Yes, you will own your finalized logo. However, we do not offer any patent/trademark registration – this is a separate process that is optional on your end.

Do you only create logo designs?
We also specialize in:

• Web Design & Development
• Graphic Design
• Social Media Marketing
• Google Advertising